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Question
Pricing constraints are
A. the controllable elements in a firm's marketing mix that allow it to charge the highest price possible.
B. formulas used in establishing break-even points, price elasticity of demand, and marginal analysis of revenues and costs.
C. factors that limit the range of prices a firm may set.
D. high-level goals held by the firm that recommend methods of pricing a firm may use.
E. virtual boundaries used when setting the initial price on a new product.
Answer
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