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Question
Procter & Gamble can obtain cooperation from supermarkets in terms of displaying, promoting, and pricing its products, given its broad assortment of brand-name products. Which type of vertical marketing system does Procter & Gamble represent?
A. corporate vertical marketing system
B. integrated vertical marketing system
C. contractual vertical marketing system
D. administered vertical marketing system
E. forward integration vertical marketing system
Answer
This answer is hidden. It contains 238 characters.
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