Question

Professor James Graaskamp often asserted that when one buys real estate, what one is buying is a set of assumptions about the future. Therefore, it is not surprising that the
beginning point of the market research process is to:
A. collect relevant data to examine the market and test initial definitions
B. evaluate the results of market analysis
C. construct a market-defining "story"
D. refine market definitions and collect additional data

Answer

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