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Question
(p.175)The exhibition and trade show industry, after decades of fabulous growth is experiencing business decline. The _____ for the Center for Exhibition Industry Research, reported, "The exhibition industry will face more competition for marketing dollars in the next five years than it has in the last 25 years."
A.situation analysis
B.external market analysis
C.market survey
D.product audit
E.stakeholder audit
Answer
This answer is hidden. It contains 167 characters.
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