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Question
(p.48)When the Federal Trade Commission determines that an ad is deceptive or unfair, it can:
A.require the advertiser to run cooperative advertising.
B.convince the advertiser to sign a consent decree.
C.require the advertiser to pay reimbursements to all consumers who bought the product.
D.force the firm that ran the deceptive ad to get "advance clearance" on all future ad campaigns.
E.place a federal representative in the deceptive firms advertising department to oversee future ad campaigns.
Answer
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