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Question
(p.256)Why is radio the least expensive electronic medium on which to produce an ad?
A.Local pricing keeps costs low
B.The Federal Communications Commission controls the cost of radio commercials
C.Radio appeals only to the one sense-sound
D.The cost of duplicating radio commercials to digital tape is low
E.Talent does not influence the effectiveness or cost of radio commercials
Answer
This answer is hidden. It contains 151 characters.
Related questions
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