Question

(p.37)With respect to offensiveness in advertising, Benetton ads frequently come under attack for its usage of nudity and sexual innuendo. Professionals indicate that the ultimate regulator of such ads is the fact that:
A.the government is currently forming policy that will completely control this form of advertising.
B.companies such as this will never be able to successfully expand worldwide where moral standards are higher than in the United States.
C.trends will eventually change and the problem will take care of itself.
D.such companies will eventually run out of money and the advertising will cease.
E.if the ads dont pull in the audience, the campaign will falter and diethe marketplace has the ultimate veto power.

Answer

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