Question

Raven, a student at a local university majoring in psychology, has always been fascinated by toys. So having created a business plan, she officially established her business-Tinkle Toys. Raven is exploring various product ideas and pricing strategies for her toy business. Which of the following pricing strategies is considered the most aggressive from the competition point of view?

A. Offering a sale on merchandise

B. Offering a rebate or a discount coupon to promote a product

C. Indulging in a price war

D. Pricing a product higher than the industry average

Answer

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