Question

Reggie owns a small stationery company in Tennessee and plans to enter the French market to sell his line of fine linen papers. He realizes that there are many business customs he will need to understand and conform to in order to succeed in France. What type of business custom is Reggie concerned with?

A) cultural exclusives

B) business truism

C) global protocols

D) business axioms

E) cultural imperatives

Answer

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