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Question
Seiko makes watches. It markets its higher quality watches under the Seiko or LaSalle brand name and its lower-priced watches are sold under the Pulsar brand. Seiko uses a __________ strategy.
A. multibranding
B. product differentiation branding
C. multiproduct branding
D. segmentation branding
E. private branding
Answer
This answer is hidden. It contains 336 characters.
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