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Question
Test marketing involves offering a product for sale
A. to random sample of people in the top ten major cities of the U.S.
B. in as broad a geographic region as possible.
C. to consumers that are representative of the target market.
D. on a limited basis in a defined area.
E. only on certain days of the week and hours of the day.
Answer
This answer is hidden. It contains 35 characters.
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