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Question
The Beaumont Homeowner's Association had to replace its pool pump. They asked two local companiesThompson Pools and Southern Pool and Spa Companyfor quotes on replacing the pump. Beaumont negotiated with both companies and quickly decided to buy from the Thompson Pool because its quote was $200 cheaper in its labor estimate. Which evaluative criterion appears to have been most important in making this purchase decision?a. price
b. familiarity with the product
c. reliability
d. the availability of replacement parts
e. buyer/seller relationship
Answer
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