Question

The board of directors at Blaine Glassworks want their company's products to be of higher quality than the products of other companies in the market, and think that they are hitting this target. However, a recent survey found that customers rate the company's products as below average due to the inferior process design specifications in the company. This is an example of _____ in the GAP model.

a. Gap 2

b. Gap 3

c. Gap 4

d. Gap 5

Answer

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