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Question
The following table shows Alexis preference ranking for different brands of jeans for 2011 and 2012. His preferences are ranked from 1 to 4, where 4 is his most-preferred brand and 1 is his least-preferred brand. In 2011, 1,439 of the 28,000 men attending Alexis college owned a pair of Joes Jeans. In 2012, a survey showed that 9,421 of the 28,560 men attending Alexis college owned a pair of Joes Jeans. Based on this information, the change in Alexis preference ranking for Joes Jeans from 2011 to 2012 can be best explained by the ________ effect.
Brand of Jeans | 2011 Preference Ranking | 2012 Preference Ranking |
| Citizens of Humanity | 2 | 2 |
| True Religion | 1 | 1 |
| Seven for All Mankind | 4 | 3 |
| Joeu2019s Jeans | 3 | 4 |
a. jean stitching
b. fashion inferiority complex
c. oligopolistic pricing
d. network
e. sociological advocacy
Answer
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