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Question
The new-product process an organization goes through to identify business opportunities and convert them into salable products or services contains
A. three main steps: research, production, and distribution.
B. four distinct steps: research, evaluation, production, and distribution.
C. five key phases ranging from idea generation to creating the first prototype.
D. seven stages from new product strategy development to commercialization.
E. three phases: planning, implementation, and evaluation.
Answer
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