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Question
The stage after the investigation and conceptualization of the project is:
a. verifying and validating the proposed new project and its marketing.
b. building a business case that includes a defined product.
c. the actual design and development of the product
d. defining the test plans to be utilized in the next stage.
Answer
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Related questions
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c. a bundling relationship.
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In crafting an advertising message, firms must focus more on making the advertisements entertaining and memorable rather than on providing a significant quantity of informative content.
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If a firm willingly cannibalizes its existing products with more advanced products, the firm can make it very easy for other firms to achieve a technological lead large enough to prove persuasive to customers.
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John was serving in an autonomous team and was asked to sign a document honoring the project plan and pledging to work towards the goals specified. This document, which defined in detail the basic plan to achieve the goals of the project, is called a:
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a. The project manager of an autonomous team does not have any control over resources contributed from different functional departments.
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a. Team members will spend up to 50% of their time on team-related activities.
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The Vice President of Sunflower Computers is trying to decide on the composition of a new product development team. If he chooses members who are from different backgrounds, he can reap the benefits of:
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b. lesser cross-fertilization of ideas.
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Which of the following is an advantage typically associated with cross-functional teams?
a. A cross-functional interface ensures that cross-fertilization of ideas is reduced.
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c. Cross-functional teams usually reduce coordination and communication costs.
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Managers of lightweight teams are normally junior or middle management employees.
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