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Question
The strategic alliance between The Center for Systems Management and Technovative Marketing is an example of how:
a. success can be obtained when a large and a small firm combine technological expertise. b. difficulties of two cultures can be overcome when a common goal is desired.
c. an alliance was formed due to a third party bringing two companies together. d. the flexibility of a small company can be combined with the financial backing of a larger firm.
Answer
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