Question

When creating content for social media,

A) to reach a wide audience, you should write as informally as possible.

B) treat every message as a sales pitch.

C) write catchy headlines that play on words.

D) don't hide from criticism: take the opportunity to correct misinformation.

E) use plenty of jargoneven if your audience is not likely to understand itso everyone will know you are an insider.

Answer

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