Question

When promoting products and writing sales letters, which of the following is legal?

a. Including a "puffery" statement such as We offer the best service in the industry.

b. Using a celebrity's name or likeness in a sales message without the celebrity's permission.

c. Telling people they are sweepstakes winners or finalists when they really aren't.

d. Not disclosing that online reviews were submitted as part of a paid partnership between the company and the reviewer.

Answer

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