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Question
When Subway Sandwiches uses secondary data to determine the best location for its franchise outlets, this is an example of _____.A.site analysis
B.model building
C.database marketing
D.market tracking
Answer
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Related questions
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A.hypothesis test of a proportion
B.c2 test
C.goodness of fit test
D.degrees of freedom test
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A.Excel
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A.index numbers
B.rank orders
C.elaborated numbers
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Data with which type of distribution are appropriate for division based on the median split?
A.normally distributed
B.unimodal distribution
C.bimodal distribution
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When a researcher combines the "Strongly Disagree" and "Disagree" responses on a Likert scale item to a single "Strongly Disagree/Disagree" percentage, this is an example of _____.
A.data indexing
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A.nominal; large
B.ordinal; large
C.interval; large
D.nominal; small
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A.primary and secondary errors
B.Type I and Type II errors
C.critical and noncritical errors
D.Type A and Type B errors