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Question
"Which brand of smartphone does my roommate own?" would be a question asked during the __________ stage in the consumer purchase decision process.A. problem recognition
B. alternative evaluation
C. information search
D. purchase decision
E. comparison
Answer
This answer is hidden. It contains 259 characters.
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A. are most effective because they work so well for global campaigns.
B. contain no information to help consumers.
C. do not appeal to either men or women.
D. wear out quickly, boring the consumer.
E. don't appeal to the Generation Y cohort.