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Question
Which list correctly ranks the methods of entering the global marketplace in increasing order of risk?a. exporting, licensing and franchising, contract manufacturing, joint venture, and direct investment
b. importing, contract manufacturing, licensing and franchising, joint venture, and direct investment
c. licensing, franchising, contract manufacturing, joint venture, direct investment, and exporting
d. franchising, contract manufacturing, joint venture, direct investment, importing, and licensing
e. importing, contract manufacturing, joint venture, direct investment, and exporting
Answer
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Related questions
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a. lead qualification
b. lead generation
c. sales presentation
d. the close procedure
e. moving through the sales continuum
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Consultative selling:
a. uses limited sales planning
b. uses a "lone wolf" approach to selling
c. sells advice, assistance, and counsel rather than products
d. uses short-term follow-ups, which focus on product delivery
e. emphasizes closing the sale during the sales presentation
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All of the following statements characterize the traditional personal selling approach EXCEPT:
a. Traditional selling focuses on closing sales.
b. Traditional selling uses short-term follow-ups that focus on product delivery.
c. Traditional personal selling takes a team approach to the account.
d. Salespeople sell products not advice and assistance.
e. Proposals and presentations used emphasize pricing and product features.
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Relationship selling is also called:
a. long-term selling
b. win-win selling
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b. lead times
c. mode of transportation to be used
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a. electronic data interchange (EDI)
b. distribution resource planning (DRP)
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c. exclusive
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b. conventional channel
c. vertical marketing system
d. reciprocal channel
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a. Disintermediation
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c. create economies of scale
d. take title to the products they sell
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a. forward integration
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d. sorting
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a. creation
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