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Question
Which of the following has been excluded from the agenda for the Doha round of WTO talks that began in 2001?A.Reducing barriers to cross-border investment
B.Phasing out subsidies to agricultural producers
C.Limiting the use of antidumping laws
D.Attempts to tie trade to labor standards in a country
E.Cutting tariffs on industrial goods and services
Answer
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What is meant by translation exposure?
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If a firm favors a push strategy, using direct selling to educate potential consumers about the features of its products, what kind of products would it most likely sell?
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Which of the following is true of the barriers to international communication?
A.Noise tends to increase the probability of effective communication.
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C.Many international businesses try to promote positive source effects by deemphasizing their foreign origins.
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According to research, when do consumers usually use the country of origin as a cue when evaluating a product?
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C.When an advertising campaign stresses the positive performance attributes of a product
D.When a limited number of messages compete with each other for consumers' attention
E.When a firm resorts to personal selling instead of mass media advertising