Question

Which of the following is an effective practice regarding audience benefits?

A. Avoiding the use of "you-attitude" while phrasing audience benefits

B. Stressing extrinsic motivators over intrinsic motivators to sell a product

C. Explaining a benefit in detail when the audience has not thought of the benefit before

D. Stressing a common benefit without focusing on the needs of the audience

E. Separating the objective features of a product or policy from the audience benefits

Answer

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