Question

Which of the following is the reason why the product incompatibility strategy worked for Appleʹs iPod in the media industry but did not work for Sonyʹs Beta videocassettes in the videocassette industry?

A) Both media and videocassette industries were subject to positive market feedback.

B) Both media and videocassette industries were subject to negative market feedback.

C) The media industry was subject to positive feedback but the videocassette industry was subject to negative market feedback.

D) The media industry was subject to negative market feedback but the videocassette industry was subject to positive market feedback.

Answer

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