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Question
Which of the following refers to the extent to which the reported consolidated results and balance sheets of a corporation are affected by fluctuations in foreign exchange values?A.Economic exposure
B.Transaction exposure
C.Translation exposure
D.Countertrade
E.Carry trade
Answer
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Q:
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Q:
What is meant by translation exposure?
A.The long-run effect of changes in exchange rates on future prices, sales, and costs
B.The impact of currency exchange rate changes on the reported financial statements of a company
C.The extent to which a firm's future international earning power is affected by changes in exchange rates
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Which of the following is true of the barriers to international communication?
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C.Many international businesses try to promote positive source effects by deemphasizing their foreign origins.
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According to research, when do consumers usually use the country of origin as a cue when evaluating a product?
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E.When a firm resorts to personal selling instead of mass media advertising