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Question
Which of the following represents a competitive intelligence practice that is both legal and ethical?
a. A firm hires a competitor's employees and asks them to share the names and addresses of business contacts from their previous company.
b. An executive attends a trade show solely to obtain a competitor's brochures, listen to sales pitches, and ask questions about the competitor's products.
c. A city council member shares information about the decision process for selecting a contractor to build a new city council building with his wife, an executive with a construction firm bidding on the contract.
d. A marketing manager sells confidential plans for a company's expansion into the Far East to a firm that is not a direct competitor.
Answer
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Related questions
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a. True
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Q:
A cost leadership strategy targets the industry's ____ customers.
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a. True
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Capabilities of an organization emerge spontaneously through the interaction of tangible and intangible resources.
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Research in the airline industry suggests that tacit collusion reduces service quality and on-time performance.
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Q:
A global corporate-level strategy differs from a multi-domestic corporate-level strategy in that in a global strategy:
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Q:
A fundamental reason for a country's development of advanced and specialized factors of production is often its:
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Q:
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Q:
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a. True
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Q:
What is organizational culture? What must strategic leaders do to develop and sustain an effective organizational culture?
Q:
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