Question

Which of the following statements about simultaneous product development is true?
a. Simultaneous product development refers to the practice of developing multiple new products at the same time.
b. With simultaneous product development, all relevant functional areas and outside suppliers participate in all stages of the new-product development process.
c. All departments within the company work together at the same time, but to maintain a high level of secrecy, no one outside the company is involved in simultaneous product development.
d. Simultaneous product development actually increases the length of time it takes to get a product to market and the time the product will stay in the growth stage of its product life cycle.
e. All of these statements about simultaneous product development are true.

Answer

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