Question


Which of the following statements regarding goods is most accurate?
A. Nondurable goods would rely more on advertising than durable goods.
B. Durable goods would benefit more on advertising than nondurable goods.
C. There is little if any difference between marketing actions between durable and nondurable goods.
D. Nondurable goods would rely more on personal selling than durable goods.
E. The durable and nondurable classification applies to services as well as to products.

Answer

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