Question

Which of the following statements regarding organizational foundation is most accurate?
A. An organizational foundation specifies its goals.
B. An organizational foundation defines the business that it is in.
C. An organization's foundation empowers stakeholders to have a voice in the strategic marketing process.
D. An organization's foundation is its philosophical reason for being - why it exists.
E. An organization's foundation is the company, its product, and its customers.

Answer

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