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Question
Which of the following steps in Kotter's eight-step plan for implementing change represents the movement stage in Lewin's three-step model?
A) Establish a sense of urgency by creating a compelling reason for why change is needed.
B) Plan for, create, and reward short-term "wins" that propel the organization toward the new vision.
C) Form a coalition with enough power to lead the change.
D) Create a new vision to direct the change and strategies for achieving the vision.
E) Reinforce the changes by demonstrating the relationship between new behaviors and organizational success.
Answer
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