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Question
You are a consultant to Apex Corporation. The CEO insists that effectiveness must be evaluated by an increase in stock price to satisfy stockholders. The marketing vice president insists that the main goal is to reduce the time to bring products to the customer. The manufacturing vice president states that production costs should be the key focus of the organization. What approach is each manager using to evaluate organizational effectiveness, and what can this organization do to ensure that effectiveness is properly evaluated?
Answer
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According to Joan Woodward, the ________ of a production process is a measure of the extent to which a production process can be programmed so that it can be controlled and made predictable.
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