Question

Your school has decided to expand and open a new campus in another state. Rather than acquiring land and building new buildings, etc., they decide to merge with an existing school that has similar programs in that other state. The school you're merging with is a small commuter school with no dorms and 98% of its students not only instate, but from the city the school is located in. This merger would be best described as a:
A.Vertical merger.
B.Geographic market extension merger.
C.Product market extension merger.
D.Horizontal extension merger.

Answer

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