Q&A Hero

Q: Describe three examples of U.S. efforts at trans-border propaganda, and explain why you think such activities either are or are not consistent with U.S. values of democratic, free government.

Q: Black weeks are often hyped by networks.

Q: Jon Favreau is best known for A) his investigative news reports of President Bush. B) being a speechwriter for President Obama. C) being the campaign manager for President Obama. D) his television reports on CNN.

Q: Discuss why you agree or disagree with the following statement: Julian Assange and WikiLeaks are now fulfilling the watchdog function of mass media far more effectively than any of the older and more well-established U.S. mass media.

Q: The terms ethics, prudence, and law are synonymous.

Q: The most visible information delivered by mass media is __________.

Q: __________ is the developmental phase in the evolution of a mass medium between its invention and its emergence as an industry.

Q: Media literate Americans recognize the traditional view thatthe news media should serve as a ___________ for the people to point out government misdeeds.

Q: A(n) __________ is a small sum, generally billed with related charges on a credit card, for a news item on the Internet.

Q: Although recording companies make some money from iTunes, they remain unhappy that Apple keeps __________ of every 99-cent sale on iTunes for itself.

Q: In recent years half of the best-selling novels in Japan were first released as cell phone novels.

Q: The Internet has dramatically changed the tone, shape and texture of news. In theory, it should have been an information resource that enhanced traditional news-gathering and reporting, but most scholars now believe the Internet has had more harmful effects on news than positive ones. Discuss the relative benefits and disadvantages the Internet has brought to the news media and explain why you think you now receive better or worse news coverage than your parents did when they were your age.

Q: By applying classic __________ techniques, jeans manufacturers were able to use the mass media as vehicles to sway public opinion and bring a favorable image to jeans.

Q: __________are paid advertising required by law, and they are usually verbatim government documents.

Q: The recording industry is worried that up to __________ of all music downloads are free and do not produce any revenue.

Q: The Chinese government sends volunteer supervisors to Internet cafes to watch for people visiting dissident websites or exchanging messages with suspect e-mail addresses.

Q: To correct the negative image of blue jeans in the 1950s, manufacturers pooled their resources and formed the __________.

Q: People who answer surveys always answer truthfully.

Q: In a news blackout A) the government shuts down the news media to control the spread of information. B) officials avoid watching or reading news to ensure minimal outside influence. C) excess information is given to “blow the fuse” of the media and thus keep issues in the dark. D) no statements are issued and no media questions are answered.

Q: Discuss the advantages and disadvantages of having reporters embedded with military units to report on a war, looking first from the media’s standpoint and then from the military’s.

Q: Ethics and laws are related but separate.

Q: Ethics is an individual matter that relates closely to conscience.

Q: People who are __________ literate are aware of their media environment.

Q: A deliberate disclosure of confidential or classified information by someone who wants to advance the public interest is called a A) hole in the stonewall.. B) personal agenda. C) break. D) leak.

Q: Describe John Milton’s theoretical concept of a marketplace of ideas and how it was brought into reality through the First Amendment of the U.S. Constitution.

Q: Potter’s Box provides answers for the ethical dilemmas faced by journalists.

Q: _________ literacy does not just refer to motion pictures; it also applies to television, video, and other motion media.

Q: A __________ under federal law permits competing newspapers to combine production, distribution, advertising and business operations without violating anti-trust provisions.

Q: __________ was the driving force behind Apple’s introduction of iTunes.

Q: China has the most people using the Internet.

Q: Characters wearing __________ in movies like Blue Denim and Rebel Without a Cause were so edgy, rebellious, and antisocial that they triggered a real-life backlash against their clothing.

Q: Significant discrepancies in ratings services findings point to flawed methodology or execution.

Q: To refuse to answer questions, sometimes refusing even to meet with reporters, is called A) stonewalling. B) a spiral of silence.. C) bad public relations. D) closing down..

Q: Congress passed the 1927 __________ which created a government agency to license radio stations.

Q: Napster was essentially put out of business when the __________ ruled that it was guilty of facilitating the illegal copying of protected intellectual property.

Q: Despite its reputation for human rights violations, China has never asked an Internet provider for information on users.

Q: Discuss three traditions of journalism that were first established in the colonial period or the era of the Penny Press that remain strong influences today.

Q: Public relations, practiced well, is honest advocacy in society’s marketplace of ideas.

Q: The Broadcast Ratings Council reviews ads to keep racy ones off TV.

Q: Discuss three reasons authoritarian nations do not recognize the rights of free speech and press but prefer to suppress ideas and information that are contrary to the accepted, official viewpoint.

Q: The four quadrants of Potter’s Box are situation, values, principles, decisions.

Q: Understanding Comics: The Invisible Art, a graphic reference book, has become a highly-regarded explanation of __________ literacy for artists and their audiences.

Q: One of the ways government has aided media is to give them __________ postal rates than other businesses pay for delivery of their products.

Q: The recording industry responded to Napster by filing a suit that claimed it was committing __________ by helping others to illegally duplicate protected intellectual property.

Q: Almost two of five mobile-phone users (40 percent) now use texting.

Q: Start by highlighting the differences between the Bennett model of news and the Hutchins model of news, and assess the New York Times’ new, hybrid model of news as a middle-ground between these two earlier models. Discuss how effective this new model is in addressing the shortcomings of the earlier models and the changing conditions that confront the news media today.

Q: Public relations ensures more diversity in public dialogue by giving an articulate voice to organizations.

Q: Networks created the Broadcast Ratings Council after a 1963 congressional investigation.

Q: When there is a deliberate leak of a potential policy to test public response, it’s called A) public relations. B) putting a toe in the water. C) a trial balloon. D) a framed response.

Q: APR indicates accreditation by the Public Relations Society of America.

Q: Demographic information included in Nielsen’s rating system includes a number of age brackets.

Q: Government officials try to shape news coverage with all of the following EXCEPT A) press conferences. B) stonewalling. C) shilling. D) trial balloons .

Q: Match each concept on the left with the best explanation from the right column. 1) Authoritarianism A) U.S.-government broadcast service for trans-border propaganda 2) Libertarianism B) U.S. guarantee of freedom of speech and press 3) Marketplace of ideas C) Dictatorship or monarchy with tight media controls 4) Self-righting process D) Government review and limitation of media content 5) First Amendment E) Global Arab news network 6) Al-Jazeera F) People use free speech and reason to make decisions 7) Dubai Media Incorporated G) Chinese firewall to control Internet communication 8) Voice of America H) Rational for freedom of speech 9) Golden Shield I) Mideast entertainment production center 10) Censorship J) Errors made in truth-seeking will become apparent over time

Q: Potter’s Box is a useful framework for sorting through difficult ethical questions.

Q: Linguistic __________ means being competent in using spoken and written language.

Q: Compared to industrial media, __________ are less centralized and less hierarchical. They also provide more points of origin for content.

Q: The __________ is another name for a tax on inheritances.

Q: Shawn Fanning developed technology for online music swapping that he called __________.

Q: Texting on most mobile phones is limited to 100 characters.

Q: Considering the differences between the Bennett model of news and the Hutchins model of news, speculate on ways the Boykoff study of news reports on global warming might have been different if more news media today were using the Hutchins model rather than the Bennett model. Do you think the whole issue of global warming might have been perceived and presented differently? Explain why.

Q: All of the following are ways government officials can try to manipulate news coverage EXCEPT A) news blackouts.B) news leaks. C) timing of announcements. D) trial releases .

Q: __________ has built the most labor-intensive censorship initiative in history.

Q: Former Presidential candidate Michele Bachman acquired an unfortunate reputation for looseness with facts because she quoted as authoritative things she picked up from blogs or chitchat with supporters.

Q: __________ Media Incorporated offers television and films to the Arab world, claiming to reach 100 million in the region through TV.

Q: There seems to be no ethical mechanism in place to encourage accuracy among reckless bloggers and quasi-mainstream radio-talk show hosts.

Q: The mass audience generally lacks the opportunity for immediate __________.

Q: The Medill Innocence Project is just one example of news-gathering organizations that have been created at __________.

Q: Warner Music and __________ are the members of the Big Four with headquarters in the U.S.

Q: E-mail is generally considered mass communication.

Q: Public relations is universally respected as a professional craft.

Q: Radio and television audiences are just as easy to measure as are the readers of print publications.

Q: One of the simplest ways government officials manipulate the news is deciding when to release it. President Teddy Roosevelt, for instance, tried to make most of his news announcements on A) any day there wasn’t a major sporting event that might attract more attention than his story. B) Fridays because people have more time to spend reading newspapers on the weekend. C) Saturdays so all the details of his story could be included in the jumbo-sized Sunday papers. D) Sundays because Monday papers are short of news and would give his story lots of attention.

Q: Presidential candidates have learned to bypass the news media with less filtered exposure to voters through events such as A) news blackouts. B) news secretaries. C) news briefings. D) Oprah show appearances.

Q: Hammad bin Khalifa founded __________, the global Arab news network based in Qatar.

Q: Situational ethics means that all situations can be placed into categories for which strict rules can provide the answer.

Q: A synonym sometimes used for __________ is “industrial communication” because it requires such large-scale or industrial-sized technology.

Q: Dozens of __________ news organizations, such as ProPublica, the Center for Public Integrity, and Global News Enterprises, emerged to produce investigative reports after budget-strapped newspapers cut back on investigative reporting.

Q: There are __________ recording companies that make up the group known as the majors.

Q: The National Science Foundation developed the ARPAnet and turned it over to the military.

Q: Match each person in the left column with the appropriate accomplishment in the right column. 1) James Gordon Bennett A) Offered content for all readers, not just the elite 2) William Randolph Hearst B) Categorized media as being hot or cool 3) Benjamin Day C) Left-leaning political commentator 4) Joseph McCarthy D) Investigated the Watergate cover-up 5) Rachel Maddow E) Sensational, sometimes untrue journalism 6) Herbert Gans F) Blogger and news aggregator 7)Robert Hutchins G) Defined a long-standing approach to news 8) Bob Woodward H) Advocate of social responsibility and context 9) Matt Drudge I) Sociologist who studied news reporting 10) Marshall McLuhan J) Anti-communist demagogue