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Q:
What is the type of knowledge that is contained in peoples heads?
A. explicit knowledge
B. virtual knowledge
C. tacit knowledge
D. pure knowledge
Q:
Hypertext transport protocol (HTTP) is the Internet protocol web browsers use to request and display web pages using universal resource locators.
Q:
What are the two categories that include intellectual and knowledge-based assets?
A. explicit knowledge; tacit knowledge
B. efficient knowledge; tacit knowledge
C. intelligent knowledge; explicit knowledge
D. open knowledge; closed knowledge
Q:
The WWW, such as Internet Explorer or Mozillas Firefox, allows users to access organization systems.
Q:
Which system supports the capturing, organization, and dissemination of knowledge throughout an organization?
A. cybermediation system
B. knowledge management system
C. source code system
D. social media system
Q:
Hypertext markup language (HTML) links documents, allowing users to move from one to another simply by clicking on a hot spot or link.
Q:
Lisa loves her job as an executive recruiter for a large hospital located in Dallas, Texas. Part of Lisas job requires her to gather industry information, collaborate with partners, compare competitors, and tap into the knowledge of prospective employees, partners, and customers. Which of the below would Lisa use to perform her job?
A. interactivity metrics
B. source code
C. network effect
D. collective intelligence
Q:
The Internet is a massive network that connects computers all over the world and allows them to communicate with one another.
Q:
Which of the following is a set of tools that supports the work of teams or groups by facilitating the sharing and flow of information?
A. collaboration system
B. collective system
C. competitive system
D. real simple syndication system
Q:
The WWW provides access to Internet information through documents including text, graphics, audio, and video files that use a special formatting language called HTML.
Q:
Which of the following is not a characteristic of Business 2.0?
A. knowledge management
B. collaboration system
C. web browser
D. explicit knowledge
Q:
The Internet provides access to Internet information through documents including text, graphics, audio, and video files that use a special formatting language called HTML.
Q:
What is the difference between asynchronous and synchronous communication?
A. Asynchronous is real-time communication; synchronous is one-way technology.
B. Asynchronous is communication that does not occur at the same time; synchronous communication occurs at the same time.
C. Asynchronous communication includes instant messaging; synchronous communication includes email.
D. Asynchronous communication is fast and instant; synchronous communication is collected at a single point in time.
Q:
World Wide Web Consortium (W3C) is a nonprofit organization that has assumed the responsibility for Internet Protocol (IP) address space allocation, protocol parameter assignment, domain name system management, and root server system management functions previously performed under U.S. government contract.
Q:
What is the most common form of collective intelligence found inside the organization?
A. crowdsourcing
B. tacit management
C. knowledge management
D. tagging
Q:
Internet Corporation for Assigned Names and Numbers (ICANN) is a nonprofit organization that has assumed the responsibility for Internet Protocol (IP) address space allocation, protocol parameter assignment, domain name system management, and root server system management functions previously performed under U.S. government contract.
Q:
What is crowdsourcing?
A. An online marketing concept in which the advertiser attempts to gain attention by providing content in the context of the users experience in terms of its content, format, style, or placement.
B. Content created and updated by many users for many users.
C. Buyers post feedback on sellers.
D. Refers to the wisdom of the crowd.
Q:
Internet Corporation for Assigned Names and Numbers (ICANN) is an international community that develops open standards to ensure the long-term growth of the Web.
Q:
What is user-contributed content?
A. an online marketing concept in which the advertiser attempts to gain attention by providing content in the context of the users experience in terms of its content, format, style, or placement
B. buyers post feedback on sellers
C. content created and updated by many users for many users
D. refers to the wisdom of the crowd
Q:
World Wide Web Consortium (W3C) is an international community that develops open standards to ensure the long-term growth of the Web (www.w3.org).
Q:
What do Netflix and Amazon use to drive their recommendation tools?
A. Web 1.0 content
B. open source content
C. virtual content
D. user-generated content
Q:
HTML 3 is the current version of HTML that delivers everything from animation to graphics and music to movies; it can also be used to build complicated web applications and works across platforms, including a PC, tablet, smartphone, or smart TV.
Q:
Which of the following focuses on user-generated content?
A. YouTube
B. Wikipedia
C. Netflix
D. All of these are correct.
Q:
HTML 5 is the current version of HTML that delivers everything from animation to graphics and music to movies; it can also be used to build complicated web applications and works across platforms, including a PC, tablet, smartphone, or smart TV.
Q:
What is a reputation system?
A. an online marketing concept in which the advertiser attempts to gain attention by providing content in the context of the users experience in terms of its content, format, style, or placement
B. buyers post feedback on sellers
C. created and updated by many users for many users
D. refers to the wisdom of the crowd
Q:
Dell computer ranks highest on the list for expecting returns from new investments.
TRUE
Q:
What is native advertising?
A. an online marketing concept in which the advertiser attempts to gain attention by providing content in the context of the users experience in terms of its content, format, style, or placement
B. buyers post feedback on sellers
C. created and updated by many users for many users
D. refers to the wisdom of the crowd
Q:
The Innovators Dilemma, a book by Clayton Christensen, discusses how established companies can take advantage of disruptive technologies without hindering existing relationships with customers, partners, and stakeholders.
Q:
What is an online marketing concept in which the advertiser attempts to gain attention by providing content in the context of the users experience in terms of its content, format, style, or placement?
A. reputation system
B. knowledge system
C. explicit system
D. native advertising
Q:
In terms of disruptive technology, what is best for an organizations current business could ruin it in the long term.
Q:
Buyers on eBay voluntarily comment to other users and sellers on the quality of service, promptness of shipping, and their general satisfaction with the product. This is one of the most popular examples of user-generated content and is called ________.
A. reputation system
B. knowledge system
C. explicit system
D. user-generated sales cycle
Q:
A disruptive technology produces an improved product customers are eager to buy, such as a faster car or larger hard drive.
Q:
What is web content that is created and updated by many users for many users?
A. cybermediation contributed content
B. user-contributed content
C. executive generated content
D. customer generated content
Q:
A sustaining technology is a new way of doing things that initially does not meet the needs of existing customers.
Q:
Ebusiness was characterized by few companies or users posting content for the masses. What characterizes Business 2.0?
A. a select few posting content for high level executives only
B. the masses posting content for a select few
C. the masses posting content for the masses
D. a select few posting specific content for the masses
Q:
A sustaining technology produces an improved product customers are eager to buy, such as a faster car or larger hard drive.
Q:
Erik is the president and owner of Watch Out, a local website development company that helps clients create and build unique websites. Many of his daily tasks are heavily technical in nature and require a high level of computer programming and Internet knowledge. Which of the following would Erik primarily use when performing his daily tasks?
A. source code
B. brick-and-mortar
C. information reach
D. explicit knowledge
Q:
A disruptive technology is a new way of doing things that initially does not meet the needs of existing customers.
Q:
What is an open system? B. any software whose source code is made available free for any third party to review and modify C. contains instructions written by a programmer specifying the actions to be performed by computer software consists of nonproprietary hardware and software based on publically known standards that allow third parties to create add-on products to plug into or interoperate An open system consists of nonproprietary hardware and software based on publically known standards that allow third parties to create add-on products to plug into or interoperate.
Q:
Disruptive and new technologies typically cut into the low-end of the marketplace and eventually evolve to displace high-end competitors and their reigning technologies.
Q:
What is source code? B. any software whose source code is made available free for any third party to review and modify contains instructions written by a programmer specifying the actions to be performed by computer software D. consists of nonproprietary hardware and software based on publically known standards that allow third parties to create add-on products to plug into or interoperate Source code contains instructions written by a programmer specifying the actions to be performed by computer software.
Q:
Disruptive technology tends to provide us with better, faster, and cheaper products.
Q:
What is open source? any software whose source code is made available free for any third party to review and modify C. contains instructions written by a programmer specifying the actions to be performed by computer software D. consists of nonproprietary hardware and software based on publically known standards that allow third parties to create add-on products to plug into or interoperate Open source is any software whose source code is made available free for any third party to review and modify.
Q:
What is closed source? A. any proprietary software licensed under exclusive legal right of the copyright holder B. any software whose source code is made available free for any third party to review and modify C. contains instructions written by a programmer specifying the actions to be performed by computer software D. consists of nonproprietary hardware and software based on publically known standards that allow third parties to create add-on products to plug into or interoperate
Q:
What is closed source? A. closed source B. open source C. code source D. network source
Q:
What is software whose source code is available free for any third party to review and modify?
A. free source
B. open source
C. code source
D. network source
Q:
What is Mozilla Firefox?
A. a competitor to Microsoft Word
B. a competitor to Microsoft Excel
C. a competitor to Adobe Photoshop
D. a competitor to Internet Explorer
Q:
Which of the following is not a characteristic associated with Mozilla Firefox?
A. Mozilla Firefox holds over 20% of the web browser market.
B. Mozilla Firefox offers a free email service called Thunderbird.
C. Mozilla Firefox is a prime example of open source software.
D. Mozilla Firefox is a prime example of a reputation system.
Q:
What is the system that consists of nonproprietary hardware and software based on publicly known standards that allows third parties to create add-on products to plug into or interoperate with the system?
A. management system
B. reputation system
C. knowledge system
D. open system
Q:
What are the four most common Business 2.0 characteristics?
A. content sharing, user-contributed content, collaboration competition elimination, web browser organization
B. content sharing, through open source, specialty-contributed content only, collaboration inside the community, specialized collaboration
C. content sharing through open source, user-contributed content, collaboration inside the organization, collaboration outside the organization
D. consumer sharing through open systems, company-contributed content, collaboration inside the organization, collaboration throughout the organization
Q:
Which of the following is not a characteristic of Business 2.0?
A. encourages user participation
B. technical skills are required
C. eliminates entry barriers to publishing on the Web
D. provides an exciting and vibrant virtual environment
Q:
Which of the following statements is accurate when considering the ebusiness challenge of adhering to taxation rules?
A. All online companies must pay sales tax.
B. Online companies do not have to pay any sales tax.
C. Some online companies have to charge sales tax.
D. Online companies that sell physical products have to pay sales tax and online companies that provide intangible services do not.
Q:
Many believe that U.S. tax policy should provide a level playing field for traditional retail businesses, mail order companies, and online merchants. What form of ebusiness challenge is this statement referring to?
A. adhering to taxation rules
B. ensuring consumer protection
C. identifying limited market segments
D. managing consumer relationships
Q:
Susan teaches many individuals and business professionals how, why, and the benefits and challenges to using social media. Of the four ebusiness challenges, which of the following is the most crucial challenge to consider before engaging in social media?
A. adhering to taxation rules
B. ensuring consumer protection
C. identifying limited market segments
D. managing consumer relationships
Q:
Ben Schultz decides to purchase an iPad on eBay. After the transaction completes and the money is withdrawn from Bens PayPal account, the iPad never shows up and the email address of the seller bounces. What issue has Ben encountered?
A. the physical separation of buyer and seller
B. adhering to taxation rules
C. identifying limited market segments
D. All of these are correct.
Q:
Internet marketers must develop ________ to build strong relationships with customers to ensure loyalty.
A. consumer trust
B. consumer testimonials
C. consumer segmentation
D. market segmentation
Q:
Which of the following is a good way to build trust when working with customers over the Internet?
A. be accessible to communicate in person
B. be available to communicate in person
C. Use customer testimonials that link to your client website
D. All of these are correct.
Q:
What are the four challenges facing ebusinesses outlined in the text?
A. identifying limited market segments, managing consumer trust, ensuring consumer protection, and improving information content
B. decreased costs, increased convenience, identifying limited market segments, and adhering to taxation rules
C. identifying limited market segments, managing consumer trust, ensuring consumer protection, and adhering to taxation rules
D. differs depending on the industry where the business operates
Q:
Which of the following is a challenge facing an ebusiness?
A. improving information content
B. increasing convenience
C. decreasing costs
D. managing consumer trust
Q:
What is a well-planned strategy that ensures the search and navigation functions are easy to use and user-friendly on a website?
A. blog
B. taxonomy
C. email
D. podcast
Q:
Which ebusiness tool plays a crucial role in getting site visitors to view more than just the home page by providing clear navigation choices?
A. URL
B. CMS
C. open system
D. open source
Q:
What is the ebusiness tool that can increase marketing reach and build customer loyalty through audio broadcasting?
A. IMing
B. email
C. taxonomy
D. podcasting
Q:
Which of the following is not considered an advantage of a content management system?
A. Content management systems store website content.
B. Content management systems increase order entry speed.
C. Content management systems manage website creation.
D. Content management systems allow editing and publication of information.
Q:
Companies use ________ as marketing communication channels discussing everything from corporate strategies to detailed product overviews.
A. IMing
B. web browsing
C. email
D. podcasting
Q:
As a trainer for Exempla Healthcare, Tina is faced with many challenges to properly training her new hires. There are over 40 different locations where Exempla employees work across the Chicago metro area. Tina decides to implement some valuable ebusiness tools to help reduce traveling costs, increase speed, and provide flexibility for completing training sessions with all the new hires. Tina primarily uses PowerPoints and videos during her training modules. What is the most effective ebusiness tool for Tina to implement in order to accomplish all of her training goals?
A. IMing
B. webinar
C. blog
D. email
Q:
What converts an audio broadcast to a digital music player?
A. podcasting
B. videoconferencing
C. photo sharing
D. email
Q:
What are some of the immediate results businesses achieved upon using instant messaging?
A. quickly identify which employees are at their computers
B. easily hold simultaneous IM sessions with multiple people
C. resolve questions or problems immediately
D. All of these are correct.
Q:
What is a service that enables instant or real-time communication between people?
A. URL
B. IMing
C. tacit knowledge
D. elicit knowledge
Q:
What occurs when a system updates information at the same rate it receives the information?
A. collective intelligence system
B. collaboration system
C. real-time communication
D. knowledge management system
Q:
What is another term for instant messaging?
A. IMing
B. HTML
C. podcasting
D. webbing
Q:
What is the primary business advantage of using email?
A. increasing the speed of order entry
B. providing the ability to inform and communicate with many people simultaneously, immediately, and easily
C. providing the ability to have friends all over the globe
D. increasing the number of computers required in an office
Q:
Which of the below is not an ISP?
A. Comcast
B. Facebook
C. AOL
D. Earthlink
Q:
Which ebusiness tool increases the speed of business by allowing the transfer of documents with the same speed as the telephone?
A. knowledge management system
B. podcasting
C. email
D. ebusiness
Q:
Which of the following represents the connecting and communicating tools supporting and driving ebusiness?
A. email, instant messaging, podcasting, content management systems, and video and web conferencing
B. content providers, infomediaries, online marketplaces, portals, service providers, transaction brokers
C. B2B, B2C, C2C, C2B
D. advertising fees, license fees, subscription fees, transaction fees, value-added services fees
Q:
What is an ISP?
A. Instant service provider is a company that provides access to the Internet for a monthly fee.
B. Internet service provider is a company that provides access to the Internet for a monthly fee.
C. Internet sales provider is a company that provides access to the Internet for a monthly fee.
D. Instant sales provider is a company that provides access to the Internet for a monthly fee
Q:
Which of the following represents the primary ebusiness revenue models?
A. email, instant messaging, podcasting, content management systems, and video and web conferencing
B. content providers, infomediaries, online marketplaces, portals, service providers, transaction brokers
C. B2B, B2C, C2C, C2B
D. advertising fees, license fees, subscription fees, transaction fees, value-added services fees
Q:
Which of the following represents adwords?
A. email, instant messaging, podcasting, content management systems, and video and web conferencing
B. content providers, infomediaries, online marketplaces, portals, service providers, transaction brokers
C. keywords that advertisers choose to pay for and appear as sponsored links on the Google results pages.
D. advertising fees, license fees, subscription fees, transaction fees, value-added services fees
Q:
Websites can generate revenue by using which of the following?
A. pay-per-click
B. pay-per-call
C. pay-per-conversion
D. All of these are correct.
Q:
What are keywords that advertisers choose to pay for and appear as sponsored links on the Google results pages?
A. pay-per-click
B. pay-per-call
C. pay-per-conversion
D. adwords
Q:
What generates revenue each time a website visitor is converted to a customer?
A. pay-per-click
B. pay-per-call
C. pay-per-conversion
D. All of these are correct.