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Q:
Which data types are typically found in the marketing department?
A. promotion data, sales data, advertising data
B. employee data, promotion data, vacation data
C. investment data, monetary data, reporting data
D. transactional data, purchasing data, payroll data, tax data
Q:
Which activities belong in the operations management department?
A. records, measures, and reports monetary transactions
B. manages the process of converting or transforming resources into goods or services
C. supports the sales by planning, pricing, and promoting goods or services is marketing
D. maintains policies, plans, and procedures for the effective management of employees
Q:
Which activities belong in the human resources department?
A. records, measures, and reports monetary transactions
B. tracks strategic financial issues, including money, banking, credit, investments, and assets
C. supports sales by planning, pricing, and promoting goods or services is marketing
D. maintains policies, plans, and procedures for the effective management of employees
Q:
Which activities belong in the sales department?
A. records, measures, and reports monetary transactions
B. tracks strategic financial issues, including money, banking, credit, investments, and assets
C. supports the sales by planning, pricing, and promoting goods or services is marketing
D. relies on information from operations to understand inventory, place orders, and forecast consumer demand
Q:
Which activities belong in the marketing department?
A. records, measures, and reports monetary transactions
B. tracks strategic financial issues, including money, banking, credit, investments, and assets
C. supports sales by planning, pricing, and promoting goods or services is marketing
D. relies on information from operations to understand inventory, place orders, and forecast consumer demand
Q:
Which activities belong in the finance department?
A. records, measures, and reports monetary transactions
B. tracks strategic financial issues, including money, banking, credit, investments, and assets
C. supports sales by planning, pricing, and promoting goods or services is marketing
D. relies on information from operations to understand inventory, place orders, and forecast consumer demand
Q:
Which activities belong in the accounting department?
A. records, measures, and reports monetary transactions
B. tracks strategic financial issues, including money, banking, credit, investments, and assets
C. supports sales by planning, pricing, and promoting goods or services is marketing
D. relies on information from operations to understand inventory, place orders, and forecast consumer demand
Q:
Which department maintains policies, plans, and procedures for the effective management of employees?
A. sales
B. operations management
C. accounting
D. human resources
Q:
Which department records, measures, and reports monetary transactions?
A. sales
B. operations management
C. accounting
D. finance
Q:
Which department manages the process of converting or transforming resources into goods or services?
A. sales
B. operations management
C. accounting
D. finance
Q:
Which department tracks strategic financial issues, including money, banking, credit, investments, and assets?
A. sales
B. operations management
C. accounting
D. finance
Q:
The department within a company that supports the sales by planning, pricing, and promoting goods or services is called ___________.
A. sales
B. operations management
C. accounting
D. marketing
Q:
The department within a company that performs the function of selling goods or services is called _______________.
A. marketing
B. sales
C. finance
D. operations management
Q:
The department within a company that records, measures, and reports monetary transactions is called _____________.
A. accounting
B. marketing
C. human resources
D. operations management
Q:
Information technology can enable departments to more efficiently and effectively perform their core _____________.
A. facts
B. feedback mechanisms
C. business operations
D. media issues
Q:
Greg works for Geneva Steel Corporation. Gregs duties include managing the overall processes for the company and transforming the steel resources into goods. Which department would Greg most likely work in?
A. accounting
B. operations management
C. marketing
D. CIO
Q:
Which of the following represents the department that maintains policies, plans, and procedures for the effective management of employees?
A. human resources
B. sales
C. employee resources
D. employee relations
Q:
The sales department needs to rely on information from operations to understand _________.
A. inventory
B. customer orders
C. demand forecasts
D. All of these are correct.
Q:
Most companies are typically organized by departments or functional areas. Which of the following is not a common department found in a company?
A. accounting
B. payroll
C. marketing
D. human resources
Q:
How does the text recommend that a company operate if it wants to be successful in the information age?
A. functionally independent between departments
B. interdependently between departments
C. together as one department with little or no independence
D. each department acting as its own individual business unit
Q:
How are the majority of companies today typically organized?
A. by departments or functional areas
B. by departments or financial areas
C. by degree or financial areas
D. by manager or knowledge area
Q:
What is predictive analytics?
A. A world where interconnected, Internet-enabled devices or "things" can collect and share data without human intervention
B. Extracts information from data and uses it to predict future trends and identify behavioral patterns
C. Refers to devices that connect directly to other devices
D. Opportunities to change the way people purchase books
Q:
Which of the following is not a core driver of the information age?
A. information
B. knowledge
C. Internet of Things
D. data
Q:
Which of the following represents the core drivers of the information age?
A. data, information, business intelligence, knowledge
B. fact, data, intelligence, experience
C. fact, intelligence, business skills, knowledge
D. data, intelligence, business information, knowledge
Q:
What is knowledge?
A. Raw facts that describe the characteristics of an event or object.
B. Data converted into a meaningful and useful context.
C. Information collected from multiple sources that analyzes patterns, trends, and relationships for strategic decision making.
D. Skills, experience, and expertise, coupled with information and intelligence that creates a persons intellectual resources.
Q:
Todays workers are referred to as _______________ and they use BI along with personal experience to make decisions based on both information and intuition, a valuable resource for any company.
A. knowledge workers
B. knowledge thinkers
C. knowledge resources
D. knowledge players
Q:
________ extracts information from data and uses it to predict future trends and identify behavioral patterns.
A. Internet of Things
B. Predictive Analytics
C. Machine to Machine
D. Flat World
Q:
Which of the following represents the definition of a variable?
A. a data characteristic that is collected through competitive intelligence and cannot change over time
B. a data characteristic that stands for a value that changes or varies over time
C. a data characteristic that stands for a value that does not change or vary over time
D. a data characteristic that is collected only through competitive intelligence and can change over time
Q:
Business intelligence is information collected from multiple sources. Which of the following provides an example of a source that would be included in business intelligence?
A. suppliers
B. customers
C. competitors
D. All of these are correct.
Q:
Information is data converted into useful, meaningful context. What are data characteristics that change or vary over time?
A. facts
B. variables
C. supplies
D. services
Q:
What is information collected from multiple sources such as suppliers, customers, competitors, partners, and industries that analyzes patterns, trends, and relationships for strategic decision making?
A. suppliers intelligence
B. social intelligence
C. employee intelligence
D. business intelligence
Q:
What is business intelligence?
A. raw facts that describe the characteristics of an event or object
B. data converted into a meaningful and useful context
C. information collected from multiple sources that analyzes patterns, trends, and relationships for strategic decision making
D. skills, experience, and expertise, coupled with information and intelligence, which creates a persons intellectual resources
Q:
What is information?
A. raw facts that describe the characteristics of an event or object
B. data converted into a meaningful and useful context
C. information collected from multiple sources that analyzes patterns, trends, and relationships for strategic decision making
D. skills, experience, and expertise, coupled with information and intelligence that creates a persons intellectual resources
Q:
Data is useful for understanding individual sales, but to gain deeper insight into a business data needs to be turned into information. Which of the following offers an example of turning data into information?
A. Who are my best customers?
B. What is my best-selling product?
C. What is my worst-selling product?
D. All of these are correct.
Q:
What is data?
A. raw facts that describe the characteristics of an event or object
B. data converted into a meaningful and useful context
C. information collected from multiple sources that analyzes patterns, trends, and relationships for strategic decision making
D. skills, experience, and expertise, coupled with information and intelligence, that creates a persons intellectual resources
Q:
Which of the following is an example of data?
A. Who are my best customers?
B. What is my best-selling product?
C. What is my worst-selling product?
D. Who is customer number 12345XX?
Q:
Which of the following is an example of information?
A. Who is customer number 12345XX?
B. What is product number 12345XX?
C. What customer number is Bob Smith?
D. What is my worst-selling product?
Q:
Cheryl is the operations manager for Natures Bread Company, which specializes in providing natural products for health conscious individuals. Cheryl is responsible for compiling, analyzing, and evaluating daily sales numbers to determine the companys profitability and forecast production for the next day. Which of the following is an example of knowledge that Cheryl would be using to successfully perform her job?
A. Craig Newmark is customer number 15467.
B. Flour Power is supplier number 8745643.
C. best-selling product by day
D. Best-selling product changes when Tony the best baker is working.
Q:
Cheryl is the operations manager for Natures Bread Company, which specializes in providing natural products for health conscious individuals. Cheryl is responsible for compiling, analyzing, and evaluating daily sales numbers to determine the companys profitability and forecast production for the next day. Which of the following is an example of the type of information Cheryl would be using to successfully perform her job?
A. Craig Newmark is customer number 15467.
B. Flour Power is supplier number 8745643.
C. best-selling product by day
D. Best-selling product changes when Tony the best baker is working.
Q:
Cheryl is the operations manager for Natures Bread Company, which specializes in providing natural products for health conscious individuals. Cheryl is responsible for compiling, analyzing, and evaluating daily sales numbers to determine the companys profitability and forecast production for the next day. Which of the following is an example of a piece of data Cheryl would be using to successfully perform her job?
A. Craig Newmark is customer number 15467.
B. compare the costs of supplies including energy over the last five years to determine the best-selling product by month
C. best-selling product by day
D. Best-selling product changes when Tony the best baker is working.
Q:
Which of the following is considered data?
A. quantity sold
B. best customer by month
C. best-selling item by month
D. worst selling item by month
Q:
Which of the following is considered information?
A. quantity sold
B. date sold
C. best-selling item by month
D. product sold
Q:
Which of the following is considered a core driver of the information age?
A. information
B. business intelligence
C. knowledge
D. All of these are correct.
Q:
Which of the following is considered a core driver of the information age?
A. fact
B. goods
C. competitive Intelligence
D. data
Q:
Which of the following is not considered a core driver of the information age?
A. information
B. business Intelligence
C. knowledge
D. variables
Q:
Which of the following is not considered a core driver of the information age?
A. information
B. usiness Intelligence
C. competitive Intelligence
D. data
Q:
What is data converted into a meaningful and useful context?
A. competitive intelligence
B. information
C. buyer power
D. first-mover advantage
Q:
Which of the following is the key term that defines the confirmation or validation of an event or object?
A. buyer power
B. data
C. fact
D. entry barrier
Q:
Which of the following is not a technology company but used technology to revamp the business process of selling shoes?
A. Netflix
B. Dell
C. Zappos
D. Amazon
Q:
_________ refers to devices that connect directly to other devices.
A. Internet of Things
B. Predictive analytics
C. Machine to machine
D. Flat world
Q:
___________ is a world where interconnected, Internet-enabled devices or things can collect and share data without human intervention.
A. Internet of Things
B. Predictive Analytics
C. Machine to Machine
D. Flat World
Q:
Which of the following is not a technology company but used technology to revamp the business process of renting videos?
A. Netflix
B. Dell
C. Zappos
D. Amazon
Q:
Which of the following is not a technology company but used technology to revamp the business process of selling books?
A. Netflix
B. Dell
C. Zappos
D. Amazon
Q:
The age we live in has infinite quantities of facts that are widely available to anyone who can use a computer. What age is this statement referring to?
A. data age
B. information age
C. business intelligence age
D. Internet of Things
Q:
What is the confirmation or validation of an event or object?
A. fact
B. data
C. information technology
D. business intelligence
Q:
What is machine to machine?
A. a world where interconnected, Internet-enabled devices or "things" can collect and share data without human intervention
B. extracts information from data and uses it to predict future trends and identify behavioral patterns
C. refers to devices that connect directly to other devices
D. opportunities to change the way people purchase books
Q:
What is the Internet of Things?
A. a world where interconnected, Internet-enabled devices or "things" can collect and share data without human intervention
B. extracts information from data and uses it to predict future trends and identify behavioral patterns
C. refers to devices that connect directly to other devices
D. opportunities to change the way people purchase books
Q:
Why do students need to study information technology?
A. Information technology is everywhere in business.
B. Information technology is rarely discussed in business.
C. Information technology is rarely used in organizations.
D. Information technology is found in only a few businesses.
Q:
Why do students need to study information technology?
A. Information technology is everywhere in business.
B. Information technology is frequently discussed in business.
C. Information technology is frequently used in organizations.
D. All of these are correct.
Q:
Firm infrastructure and human resource management are part of the support value activities.
Q:
Firm infrastructure and human resource management are part of the primary value activities.
Q:
Inbound logistics and operations are part of the support value activities.
Q:
Inbound logistics and operations are part of the primary value activities.
Q:
A primary value activity is a standardized set of activities that accomplish a specific task, such as processing a customer's order.
Q:
A business process is a standardized set of activities that accomplish a specific task, such as processing a customer's order.
Q:
The value chain will group a company's activities into two categories: primary value activities and support value activities.
Q:
A standardized set of activities that accomplish a specific task is called a supply chain component.
Q:
Value chain analysis views a firm as a series of business processes that each adds value to the product or service.
Q:
Tiffany & Company competes in the marketplace by offering high-cost custom jewelry. Tiffany & Company is following a broad market and cost leadership strategy.
Q:
Buyer power is included as one of Porter's three generic strategies.
Q:
According to Porter it is recommended to adopt only one of the three generic strategies.
Q:
According to Porters three generic strategies, Walmart is following a business strategy that focuses on broad market and low cost.
Q:
Porter has identified three generic business strategies including focused, broad cost leadership, and switching strategy.
Q:
Product differentiation occurs when a company develops unique differences in its products or services with the intent to influence demand.
Q:
The threat of substitute products or services refers to the power of customers to purchase alternatives.
Q:
Demonstrate how a company can add value by using Porters value chain analysis.
Q:
Rivalry among existing competitors refers to the ability of buyers to affect the price they must pay for an item.
Q:
Compare Porters three generic strategies.
Q:
The threat of substitute products or services refers to the power of competitors to enter a new market.
Q:
Describe Porters Five Forces Model and explain each of the five forces.