Q&A Hero

Q: What is the term used to describe the small advertisements that appear on other Web sites? A.Pop-up or pop-through ads B.Online or banner ads C.AdWare D.E-Marketing ads

Q: What is the term used to describe a small Web page containing an advertisement that appears on your screen outside the current Web site loaded into your browser? A.AdWare B.E-Marketing ads C.Online or banner ads D.Pop-up ads

Q: What is the term used to describe an ad that appears after you close your current browser window? A.AdWare B.E-Marketing ad C.Online or banner ad D.Pop-under ad

Q: Which type of merchandise eliminates shipping costs by delivery of it via the Internet? A.Commodity like B.Electronic or digital C.Convenience D.Web service

Q: What is the difference between a pop-up and pop-under ad? A.A pop-up ad appears quickly when you open a Web site; it may be sometime before you see a pop-under ad B.A pop-up ad uses a separate window; a pop-under ad does not C.A pop-up ad is a click-and-order ad; a pop-under ad is considered a click through ad D.A pop-under ad is a type of SpyWare; a pop-up ad is not

Q: What is a "sticky" Web site? A.A Web site that gains popularity through e-channels B.A Web site that is accessed frequently because it is able to reroute potential consumers from other sites to it C.A Web site that is located by pop-up and pop-under ads D.A Web site that attracts consumers and encourages them to return

Q: What is viral marketing? A.A marketing campaigns initiated through a virus B.A type of SpyWare that attaches itself to some other application C.A marketing campaign that persuades consumers to encourage friends to purchase the same products or services D.A type of negative marketing plan that criticizes its competitors

Q: Which terms describes the ability of an organization to give its customers the opportunity to tailor its products or services to their specification? A.E-Itemization B.Crowd modification C.Specialization D.Mass customization

Q: What is an affiliate program? A.A business relationship between sellers and suppliers that support e-commerce B.An ad-on product or service that is purchased through the originating seller C.A marketing campaign directed at persuading consumers to get others to purchase the same product or service D.An arrangement made between two e-commerce sites that directs viewers from one site to the other site

Q: The auto industry is currently creating customer Web sites that allow one to build and purchase their own unique car. This type of Web site creates what type of business opportunity? A.Direct e-sales B.I-purchasing C.Consumer specialty purchasing (CSP) D.Mass customization

Q: When a government agency such as the Small Business Administration (SBA) provides loans to individuals hoping to start their own business, the _____ e-commerce model is employed A.G2G B.G2B C.G2C D.I-GC

Q: The ____ e-commerce model is an example of the government selling confiscated cars at auction. A.G2B B.E-Gov C.I-GB D.B2G

Q: The _____ e-commerce model is an example of citizens sending their income tax returns online rather than through the mail. A.G2C B.C2G C.I-GC D.E-Gov

Q: Which type of e-commerce refers to the electronic commerce activities performed between a government and its citizens? A.G2C B.C2G C.E-CG D.I-GC

Q: What does "click-and-mortar" refer to?A.An organization that has a presence in the physical world and the virtual worldB.The act of purchasing products online and then having them delivered to youC.Online Web sites such as eBay or Amazon.comD.Organizations that sell products and services through the Internet

Q: Which type of e-commerce refers to the electronic commerce activities performed within a nation's government or between governments? A.I-GG B.E-GG C.G2 D.G2G

Q: What does "click-and-order," or "pure play," refer to? A.Online purchasing of video and audio products B.Web games where players are anonymous C.Internet gambling sites D.Organizations that only have a virtual presence

Q: Which e-commerce model has proven to be the most lucrative model in the world? A.B2C B.C2C C.B2B D.E-BC

Q: What term refers to the electronic integration of government agencies up and down federal, state, and local government levels? A.I-Interaction B.Vertical government integration C.E-Rule D.Open government

Q: If your company sold widgets to the automobile industry and these sales were conducted through the internet, what type of e-commerce model would you be using? A.E-CB B.I-BB C.B2B D.C2B

Q: What term refers to the electronic integration of government agencies across specific levels of government? A.Horizontal government integration B.G-Harmony C.G-Communications D.Open administration

Q: What term depicts a virtual marketplace in which all businesses buy from and sell products and services to each other, and share information? A.Virtual Markets (VM) B.E-Markets (EM) C.Open Market D.B2B e-marketplace

Q: Before you think about technological solutions to business problems or opportunities enhanced by technology, what should you have? A.A strong understanding of your target customers B.An infrastructure that can support technological enhancements C.Financial backing D.An understanding of customers, supporting infrastructure, and financial backing

Q: When you purchase your books for this course from an online source such as Amazon.com, you are conducting which type of e-commerce? A.I-BC B.E-CB C.C2B D.B2C

Q: In the world of e-commerce, your business should be able to distinguish between which of the following? A.Mobile computing and traditional, hard communication devices B.Web based computing and database management C.Alternative operating environments such as Mac OS and Windows D.End consumers and other businesses

Q: What is the major difference between B2B and B2C e-commerce? A.Customers interact freely in a B2B marketplace; they do not in a B2C marketplace B.Consumers are expected to surf the Web and purchase items from multiple Web sites; in a B2B marketplace long time relationships are established between the consumer and its business partner in the B2C market C.Interaction between consumers and businesses are direct in the B2B market; they are indirect in the B2C market D.The B2B marketplace does not involve consumers, just business partners; the B2C marketplace involves consumers

Q: Which of the following types of products purchased on the internet are typically high priced items because they are purchased infrequently and often require some sort of customized order? A.B2B B.Innovation C.Specialty D.Computer

Q: Which e-commerce business model depicts demand driven by the consumer with supply driven by the business? A.B2C B.C2B C.E-CB D.I-BC

Q: If you wanted to maximize your profits through e-commerce, what type of merchandise does the author suggest you sell? A.Streaming video B.Consumable products C.Commodity like and digital products D.Music

Q: If you created links on your personal Web site that connected your visitors to businesses with the goal that you would earn a fee for purchases made by your visitors, what type e-commerce model are you creating? A.Affiliate programs B.B2B C.E-Advertisement D.C2C

Q: Which of the following is an example of commodity like merchandise? A.Toothpaste B.Computers C.Job search services D.Automobiles

Q: Which type of e-commerce model typically requires the use of an intermediary organization to complete transactions? A.E-BB B.G2C C.C2C D.C2B

Q: C2C marketplaces that are supported by advertising are said to be _____. A.B2C B.Ad-supported C.Market-oriented D.Push technology

Q: What is e-government? A.Marketplaces that support e-voting on current issues B.A marketplace that facilitates individuals selling products and services to a government entity C.The use of digital technology to transform government operations D.One government selling products or services to businesses

Q: Which of the following models is very small? A.G2G B.C2G C.E-GG D.B2C

Q: A(n) _____ is an artificial intelligence system that is capable of finding and differentiating patterns.

Q: Which type e-commerce occurs when an individual sells products and services to a business? A.C2B B.B2C C.E-CB D.I-B

Q: A buyer agent is an intelligent agent on a Web site that helps the customer find _____.

Q: _____ agents observe and report on equipment.

Q: Which type of e-commerce occurs when an individual sells products and services to a government entity? A.C2G B.E-CG C.I-CG D.G2C

Q: A shopping bot is also called a(n) _____.

Q: Which type of e-commerce occurs when a government entity sells products and services to businesses? A.E-CB B.I-CB C.G2B D.B2G

Q: A(n) _____ is software that assists you, or acts on your behalf, in performing repetitive computer-related tasks.

Q: _____ are intelligent agents that take action on your behalf.

Q: _____ agents observe and report on some entity of interest.

Q: The _____ phase of decision making involves considering possible ways of solving a problem.

Q: The _____ phase of decision making involves examining and selecting a solution.

Q: _____ focuses on storing information within a decision support system.

Q: _____ focuses on storing and managing statistical models used within decision support systems.

Q: What day occurs after Black Friday; when consumers go back to work and shop online on the Internet for products they found on Black Friday on retail shelves? A.Black Saturday B.Cyber Monday C.Red Tuesday D.Money Friday

Q: What type of commerce is possible because of the Internet and is accelerated and enhanced by it and the technology that supports it? A.E-commerce B.Every type of commerce C.I-commerce D.I-sales

Q: What formal business plan maps out your customer base and your strategy for reaching them? A.E-plan B.Feasibility plan C.Customer strategy and outreach plan (CSOP) D.Path-to-profitability (P2P)

Q: If you wanted to avoid the failure of the dot-com businesses from the late 1990s, what does the author recommend you do? A.Build a company that is Internet and brick-and-mortar based B.Develop IT systems capable of processing millions of transactions quickly C.Develop a path-to-profitability (P2P) plan D.Disperse risk amongst a group of investors rather than just yourself

Q: Which type of e-commerce occurs when a business sells products or services to customers who are primarily other businesses? A.B2C B.B2 C.E-BB D.B2B

Q: Which type of e-commerce occurs when a business sells products and services to a government entity? A.E-Gov B.I-BG C.E-BG D.B2G

Q: Multi-agent systems are dependent intelligent agents that interact with each other.

Q: Amazon uses information agents to show products to customers hoping to generate new purchases.

Q: In the study of swarm control, a central leader needs to be identified to determine what activity each participant performs.

Q: _____ is an area of AI that deals with imprecise or subjective information.

Q: The _____ phase of decision making finds or recognizes problems, needs, or opportunities.

Q: The _____ phase of decision making carries out the chosen solutions, monitors the results, and makes adjustments as necessary.

Q: A(n) _____ decision involves processing a certain kind of information in a specified way so that you will always get the right answer.

Q: A(n) _____ decision is one for which there may be several "right" answers and there is no precise way to get a right answer.

Q: A(n) _____ decision is one that happens repeatedly, and often periodically, whether weekly, monthly, quarterly, or yearly.

Q: A(n) _____ or ad hoc, decision is one that you make infrequently (perhaps only once) and you may even have different criteria for determining the best solution each time.

Q: A(n) _____ is a highly flexible and interactive IT system that is designed to support decision making when the problem is not structured.

Q: Selection as it refers to evolution means giving preference to better outcomes.

Q: A(n) _____ is a decision support system designed specifically to work with spatial information.

Q: Crossover refers to giving preference to better outcomes.

Q: _____ is any information that can be shown in map form.

Q: Mutation refers to giving preference to newer outcomes.

Q: _____ is the science of making machines imitate human thinking and behavior.

Q: Biosytems is the study of ecosystems and the application of the results to human behavior.

Q: A(n) _____ is a geographic information system (GIS) that displays a particular geographic area and then overlays content according to the user's desires.

Q: Agent-based modeling involves multiple intelligent agents that can adapt to changing conditions.

Q: A(n) _____ is an artificial intelligence system that applies reasoning capabilities to reach a conclusion.

Q: An intelligent agent is software that assists you, or acts on your behalf, in performing repetitive computer-related tasks.

Q: A buyer agent is also called a user agent.

Q: Data-mining agents observe and report on equipment.

Q: The design phase of decision making focuses on determining how software will work.