Q&A Hero

Q: If you were constructing an audience-analysis questionnaire and wanted to learn the strength of your listeners attitudes for or against allowing college athletes to form unions, which of the following would be the best kind of question to ask? a. fixed-alternative question b. demographic question c. open-ended question d. opinionated question e. scale question

Q: Michael is preparing a persuasive speech for class in opposition to gun control. The most important factor for Michael to consider when analyzing his audience is probably its a. knowledge of the topic. b. disposition toward the speaker. c. cultural background. d. religious beliefs. e. attitude toward the topic.

Q: Gemma wants to persuade her classmates to become vegans. The most important factor for Gemma to consider when analyzing her audience is probably its a. knowledge of the topic. b. disposition toward the speaker. c. attitude toward the topic. d. disposition toward the occasion. e. racial composition.

Q: A landlord with a bad reputation among students for her high rent, deceptive advertising, and refusal to return security deposits is speaking to a campus group about how the citys new zoning law will affect students. The most important factor the landlord should consider in her situational audience analysis is probably her listeners a. gender. b. knowledge of the topic. c. disposition toward the speaker. d. interest in the topic. e. cultural background.

Q: The __________ will usually dictate how long a speech should be. a. size of the audience b. speech occasion c. physical setting d. general purpose e. topic

Q: Which of the following elements usually has the greatest impact on the length a speech should be? a. the audiences disposition toward the topic b. the physical setting for the speech c. the audiences attitudes toward the speaker d. the occasion for the speech e. the group membership of the audience

Q: Everyone in the room was set to applaud as Raymond started to wrap up his wedding toast. But instead of finishing, he said, Now that I have you all here, let me tell you about the great new app my company is developing. When Raymond finishing talking about the app, there was little applause and a serious glare from the bride and groom. Which aspect of audience analysis did Raymond fail to take into consideration? a. the physical setting for the speech b. the audiences disposition toward the occasion c. the group membership of the audience d. the audiences attitudes toward the speaker e. the education of the audience

Q: The major advantage of using fixed-alternative questions in an audience-analysis questionnaire is that they a. enhance the credibility of the questionnaire. b. get below the surface of respondents beliefs. c. produce clear, unambiguous answers. d. give respondents maximum leeway in answering. e. require that respondents give truthful answers.

Q: If you were constructing an audience-analysis questionnaire and wanted to learn how many of your listeners believe in extraterrestrial life, which of the following would be the best kind of question to ask? a. leading question b. opinion question c. fixed-alternative question d. open-ended question e. scale question

Q: If you were constructing an audience-analysis questionnaire and wanted to learn how many of your listeners had ever heard of the Salem witch trials, which of the following would be the best kind of question to ask? a. demographic question b. open-ended question c. leading question d. scale question e. fixed-alternative question

Q: According to your textbook, the following question from a student audience-analysis questionnaire is an example of what type of question? The percent of the U.S. population who speak Spanish in their homes is closest to ___ 5% ___ 10% ___ 20% ___ 30% a. leading question b. open-ended question c. demographic question d. fixed-alternative question e. scale question

Q: When making up an audience-analysis questionnaire, you should use __________ questions to get at the strength of a respondents attitudes or feelings. a. scale b. fixed-alternative c. leading d. open-ended e. interview

Q: If you were giving an informative speech to your public speaking class about recent developments in artificial intelligence, the most important factor to consider when analyzing your audience would probably be its a. age. b. knowledge about the topic. c. disposition toward the speaker. d. ethnic background. e. physical setting.

Q: Fran Breit, the golf pro at a local municipal course, has been asked by a social club to give a talk about how to play golf. What is probably the most important factor for Fran to consider in preparing her presentation? a. the age of the audience b. the racial background of the audience c. the time of day the talk will be given d. the audiences knowledge of the topic e. the audiences disposition toward the speaker

Q: If you were giving an informative speech to a general audience on 3-D printing technology, the most important factor to consider when analyzing your audience would probably be the a. group membership of the audience. b. size of the audience. c. knowledge of the audience about the topic. d. gender of the audience. e. physical setting for the speech.

Q: If you were giving an informative speech to a general audience about digital encryption, the most important factor to consider when analyzing your audience would probably be the a. physical setting for the speech. b. knowledge of the audience about the topic. c. size of the audience. d. attitude of the audience toward the speaker. e. group membership of the audience.

Q: According to your textbook, you should always combine demographic audience analysis with __________ audience analysis. a. scientific b. educational c. informational d. situational e. occupational

Q: As explained in your textbook, __________ audience analysis usually builds on demographic audience analysis. a. psychological b. descriptive c. occupational d. background e. situational

Q: According to your textbook, which of the following is a situational characteristic of a speech audience? a. gender b. size c. religion d. group membership e. age

Q: According to your textbook, which of the following is a factor in situational audience analysis? a. the audiences cultural background b. the audiences religious beliefs c. the audiences group membership d. the audiences gender e. the audiences attitude toward the topic

Q: Which of the following is a factor to consider in situational audience analysis? a. gender b. group membership c. attitude toward the topic d. all of the above e. a and c only

Q: As the size of your audience increases, your presentation should usually become more a. formal. b. flexible. c. extemporaneous. d. punctual. e. informal.

Q: You are giving a speech on a community building project to a local service organization at its monthly luncheon. Dessert dishes are being cleared away as you walk into the overcrowded, overheated room. The most important situational factor to consider when adapting to your audience would probably be the a. age of your audience. b. audiences attitude toward you. c. physical setting for your speech. d. education of your audience. e. gender of your audience.

Q: According to your textbook, what are the three primary factors to consider when assessing an audiences disposition toward a speech topic? a. gender, knowledge, and opinions b. interest, background, and age c. size, occasion, and group membership d. knowledge, interest, and attitude e. background, situation, and gender

Q: Dimitri plans to give a speech to his classmates about the principles of physics behind the design of hybrid automobiles. The most important factor for Dimitri to consider when analyzing his audience is probably its a. age. b. group membership. c. attitude toward the speaker. d. knowledge about the topic. e. size.

Q: As part of his economics seminar, Geraldo has been invited to give a persuasive speech to a community audience on the subject of Social Security. The most important factor for Geraldo to consider when analyzing his audience is probably its a. occupation. b. gender. c. sexual orientation. d. education. e. age.

Q: Karyn was leading a meeting of the parent-teacher group at the local elementary school. As her first item on the agenda, she described the position of homeroom mother and asked people to sign up after the meeting. One of the dads in the room raised his hand and said, Id love to do it, but is there any way we could change the name? Which of the following factors of audience analysis did Karyn fail to take into consideration? a. education b. occupation c. gender d. political party e. age

Q: If you were giving a persuasive speech to a general audience on the issue of immigration reform, the most important factor to consider when analyzing your audience would probably be its a. size. b. gender. c. ethnic background. d. sexual orientation. e. education.

Q: If you were giving a persuasive speech to a general audience arguing that all children should be required to use standard English in the public schools, the most important factor to consider in audience analysis would probably be a. the age of the audience. b. the physical setting for the speech. c. the ethnic background of the audience. d. the time of day for the speech. e. the size of the audience.

Q: If you were giving a persuasive speech on gun control to members of the National Rifle Association, the most important factor to consider in audience analysis would probably be the a. size of your audience. b. group membership of your audience. c. economic standing of your audience. d. education of your audience. e. knowledge of your audience.

Q: Ramona is preparing a persuasive speech on environmental issues to present to members of the National Wildlife Federation. The most important factor Ramona should consider when analyzing her audience is probably its a. age. b. ethnic background. c. group membership. d. education. e. knowledge of the topic.

Q: As a member of the City Council, you have been invited to address the citys bicycling club about the mayors plan to create additional bike routes. The most important demographic factor you should consider when analyzing your audience is probably its a. education. b. ethnic background. c. economic standing. d. group membership. e. occupation.

Q: Creating an oversimplified image of a particular group of people or assuming that all members of the group are alike is called a. egocentrism. b. genotyping. c. sensationalism. d. stereotyping. e. ethnocentrism.

Q: If you were giving a persuasive speech to a general audience on the subject of mandatory retirement, the most important demographic factor to consider when analyzing your audience would probably be its a. economic standing. b. group membership. c. gender. d. age. e. education.

Q: If you were giving a persuasive speech on Medicare to members of the American Association of Retired Persons (AARP), the most important factor to consider when analyzing your audience would probably be the a. age of the audience. b. gender of the audience. c. audiences attitude toward the speaker. d. physical setting of the speech. e. size of the audience.

Q: If you were giving a speech to a general audience on the topic of Elvis Presley, the most important demographic factor to consider in analyzing your audience would probably be its a. religion. b. age. c. gender. d. education. e. sexual orientation.

Q: The fact that audiences are egocentric means that a. listeners interpret what you say on the basis of what they know and believe. b. listeners believe that their cultural group is superior to all other groups. c. listeners interpret the speech through the speakers frame of reference. d. all of the above. e. a and c only.

Q: The fact that audiences are egocentric means that a. listeners believe their cultural group is superior to all other groups. b. listeners are concerned above all with how a speech will affect them. c. listeners interpret the speech through the speakers frame of reference. d. all of the above. e. a and b only.

Q: What are the two types of audience analysis discussed in your textbook? a. demographic and situational b. personal and impersonal c. occupational and educational d. psychological and sociological e. descriptive and analytical

Q: One of the ways speakers analyze audiences is by looking at traits such as age; religion; racial, ethnic, and cultural background; gender and sexual orientation; and group membership. According to your textbook, what is this called? a. demographic audience analysis b. psychological audience analysis c. background audience analysis d. situational audience analysis e. descriptive audience analysis

Q: As Amanda analyzed the audience for her speech about organic foods, she focused on such things as their gender, age, and cultural background. In doing so, she was engaging in __________ audience analysis. a. situational b. psychological c. demographic d. preliminary e. descriptive

Q: According to your textbook, which of the following is a demographic characteristic of a speech audience? a. knowledge about the subject b. attitude toward the speaker c. interest in the topic d. physical setting e. cultural background

Q: According to your textbook, which of the following is a demographic characteristic of a speech audience? a. their size b. their sexual orientation c. their attitude toward the speaker d. their knowledge about the subject e. their attitude toward the occasion

Q: According to your textbook, which of the following is a demographic characteristic of a speech audience? a. interest in the topic b. attitude toward the speaker c. group membership d. knowledge about the subject e. physical setting

Q: According to your textbook, which of the following is a demographic characteristic of a speech audience? a. physical setting b. attitude toward the speaker c. knowledge about the subject d. attitude toward the occasion e. religious affiliation

Q: According to your textbook, which of the following is a demographic characteristic of a speech audience? a. age b. interest c. size d. attitude e. knowledge

Q: According to your textbook, which of the following is a demographic characteristic of a speech audience? a. interest b. attitude c. size d. gender e. knowledge

Q: According to your textbook, when analyzing demographic information about your audience, it is essential that you avoid a. fallacies. b. relativism. c. emotionalism. d. egocentrism. e. stereotyping.

Q: To say that people usually want to hear about things that are meaningful to them is to say that people are a. empathetic. b. eclectic. c. egotistic. d. egalitarian. e. egocentric.

Q: T F When you construct an audience-analysis questionnaire, scale questions are especially useful for getting at the strength of a respondents attitudes.

Q: T F When you construct an audience-analysis questionnaire, scale questions give respondents the maximum leeway in responding.

Q: T F When you construct an audience-analysis questionnaire, open-ended questions are especially valuable because they usually generate clear, unambiguous responses. Multiple-Choice Questions (Students are to indicate the best answer for each question by circling the correct letter.)

Q: As your textbook explains, the primary purpose of speechmaking is to a. gain a desired response from listeners. b. learn more about the speech topic. c. gain experience as a speaker. d. try out new ideas with an audience. e. display the speakers knowledge.

Q: As your textbook explains, the primary purpose of speechmaking is to a. display the speakers skills as a speaker. b. use language to manipulate people. c. gain a desired response from listeners. d. all of the above. e. a and b only.

Q: Audience-centeredness means that public speakers should a. keep the audience foremost in mind throughout the speechmaking process. b. use any means necessary to gain the assent of the audience. c. avoid choosing topics that are controversial. d. all of the above. e. a and b only.

Q: Audience analysis is an important factor in which of the following? a. selecting a topic b. organizing the speech c. choosing supporting materials d. all of the above e. a and c only

Q: Audience adaptation is an important factor in which of the following? a. choosing the speech topic b. preparing the speech c. presenting the speech d. all of the above e. a and b only

Q: Audience adaptation is an important factor in which of the following steps of the speechmaking process? a. formulating a specific purpose b. writing an introduction and conclusion c. choosing visual aids d. all of the above e. a and b only

Q: In her speech introduction, Kailyn asked, Have you ever looked through old family photo albums and laughed at what people were wearing? Like many of you, Ive noticed the changes in fashion and feared that my effort to look stylish today may eventually be a source of amusement to my future children. According to your textbook, by attempting to show her listeners why they should care about her topic, Kailyn was a. using comparison. b. stereotyping her audience. c. engaging in ethnocentrism. d. adapting to her audience. e. practicing inclusion.

Q: In her speech introduction, Suya said, Though we are all very different, we are all students here at this university and are all working toward the completion of a degree. Unfortunately, because of rising tuition, some of us may lose the ability to continue in school. According to your textbook, by trying to show her audience how her topic affects her listeners, Suya was a. using comparison. b. stereotyping the audience. c. engaging in ethnocentrism. d. adapting to her audience. e. practicing inclusion.

Q: T F The more people know about a topic, the more likely they are to be interested in it.

Q: T F No matter what the occasion, listeners will have fairly definite expectations about the kinds of speeches appropriate for the occasion.

Q: T F Keeping speeches within strict time limits is an artificial constraint of classroom speeches and is less important for speeches outside the classroom.

Q: T F When you construct an audience-analysis questionnaire, fixed-alternative questions are especially useful for getting at the strength of a respondents attitudes.

Q: T F Audience size, the physical setting for the speech, and the audiences disposition toward the topic, the speaker, and the occasion are all elements of situational audience analysis.

Q: T F The size of the audience is one of the factors to be considered in situational audience analysis.

Q: T F As a general rule, the larger your audience, the more formal your speech presentation should be.

Q: T F Knowing how the physical setting might affect your listeners receptivity to your ideas is an important factor in demographic audience analysis.

Q: T F Knowing how the physical setting might affect your listeners receptivity to your ideas is an important factor in situational audience analysis.

Q: T F Interest, knowledge, and attitude are the three most important factors to consider when determining an audiences disposition toward a speakers topic.

Q: T F Stereotyping is an effective way to use demographic audience analysis in a speech.

Q: T F Although the differences between women and men have diminished in recent years, the gender of listeners is still a major factor in audience analysis.

Q: T F Because men and women in the United States share a much broader range of experiences than they once did, gender is no longer a significant factor in demographic audience analysis.

Q: T F Because religion is private and personal for most people, it is seldom an important element in demographic audience analysis.

Q: T F A public speaker can safely assume that all members of a religious denomination share the same beliefs and values.

Q: T F According to your textbook, sexual orientation is one factor to be considered in situational audience analysis.

Q: T F According to your textbook, sexual orientation is one factor to be considered in demographic audience analysis.

Q: T F Employers are looking for college graduates who can communicate effectively with people of different cultural backgrounds.

Q: T F As the United States becomes more diverse, speakers no longer need to be sensitive to issues of race, ethnicity, and cultural background in public speaking.

Q: T F The group membership of an audience can provide excellent clues about their interests and attitudes.